Organisation name: Wondakiah
Date: 15 May 2025
Auditor: Michaela Brady
PAGE 7: Before/After
Link: https://www.wondakiah.com.au/history/before-after/
1. Page Purpose & Clarity
- [x] Can I tell what this page is about within 5 seconds?
- [ ] Does it have a clear primary goal or CTA (e.g. donate, learn, sign up)?
- Wants user to explore slider but this CTA is obscure
- Could instead give instructions before the slider within the same block
- [ ] Is the user journey supported (i.e. what should the visitor do next)?
- Needs further guidance on how to use slider
- [x] Does this page match the user’s likely intent?
2. Navigation & Layout
- [ ] Is it easy to get to and from this page using the main navigation?
- No navigation option from main menu page on desktop
- Can only access through navigation bar on bottom of page
- Timeline page doesn’t navigate to this page
- Timeline only navigates to gallery
- [x] Is the page layout logical and scannable?
- [ ] Are headings clear and used in a proper hierarchy (H1 → H2 → H3)?
- Use of H2 under the scanner image as if a caption (should be above followed by H3 with instructions for use of the slider
- [ ] Are important elements (e.g. CTA buttons) visible without scrolling?
- When user selects ‘Read Article Series’, it takes them to the Balls Head article and not the History Hub main page
3. Content Quality
- [ ] Is the content relevant, accurate, and up to date?
- There could be more background information on this page (a summary of what has been previously described)
- [x] Is the tone consistent with the brand's voice?
- [x] Are there unnecessary jargon or complex terms that could be simplified?
- [ ] Are key messages or value propositions highlighted clearly?
- Not enough information and could be a link to how it affects the viewer → lead to conversions on Wondakiah’s main site