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Welcome to your creative brief. The goal of this brief is to give you everything you need to create a great video.
Please follow the script and brief closely. Your creativity shines in your delivery, your energy, your personality, and how you bring the words to life. That's what makes it authentic.
Read this brief fully before you start filming
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| Concept | Female UGC, restless legs angle, TikTok-stitch hook format. 3 hook variants - each is a stitch of a real TikTok video with creator reacting in the corner. All 3 hooks lead into the same body. Creator films 7 cutaway clips for body inserts. ~60-80s per variant. 3 final exports. |
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| Reference | Format: https://drive.google.com/file/d/1JcKVOvBVmIrI8M3xp0Eo7bHWYutBkJ9L/view?usp=sharing |
| Hook 1 stitch source: https://drive.google.com/file/d/1JcKVOvBVmIrI8M3xp0Eo7bHWYutBkJ9L/view?usp=sharing Hook 2 stitch source: https://drive.google.com/file/d/1WAnzw-GvjvhW44vKRyqLeQSF3u2Y1ZeD/view?usp=sharing | |
| Hook 3 stitch source: https://drive.google.com/file/d/1zNCGpW-n8KgSiPLTvO7qbbVwnlOAde_8/view?usp=sharing |