Everything is in progress please feel free to add information that you find are missing or comments and feedbacks for improvements.

Scope

In addition to classic metrics the KPIs should focus on understanding how the product is being used, who is using it, what is the demand and if the users are actually interacting in the posts.

Goals:

• Registration: users and organizations

• Posts

• Interactions with posts: comments and likes

• Symptom Checker

• Match Rate / Provider-to-customer ratio

• Retention

It's important to see the goals based on:

• Location (to see where the platform is taking off and analyse all the posts by location as each location are multiple small market places)
• Type of user: Individuals - organisation (startup, traditional company, community, government, R&D, non-profit, university, health care providers, others)
• Type of post: Request vs offer
• Type of post: medical supplies, groceries/food, wellbeing/mental, entertainment, information, education, funding, business, legal, tech, R&D, other)

In particular keep the feed filter as a reference point of elements to monitor (I will add the figma link as soon as possible)