What’s in Part 3 of Our Fundraising Guide

Resources for Deck Design & Sharing

Why Are You Fundraising? Why Now?

Purpose of a Pitch Deck & Key Slides to Include

Repurposing Slides for Other Projects

Find Parts 1 and 2 of our guide here

Resources for Deck Design & Sharing

Why Are You Fundraising? Why Now?

At the end of 2022, funds pulled back on new investments and focused on existing portfolio companies. This is to de-risk their current investments and to wait to see how the market does in early 2023. In addition to a stellar pitch deck, be honest with investors (and yourself) about WHY you’re raising capital. Are you raising to Start, Scale, Save or Sell your brand?

To Start

For pre-revenue brands, over-index on your team’s story, unfair advantages, early feedback from consumers or foodservice accounts, market size/landscape, and your collective understanding of unit economics, the Shopify ecosystem, and/or what your go-to-market plan and retail strategy is depending on your distribution priorities.