Subject: Friends of Arrows update (+5.4% to $2.87M ARR)

Hey everybody!

Welcome to the October investor update for Arrows. It was an exciting and eventful month at the company, as we’ll get to below!

Next month’s update will be sent by Benedict, as I’ll be on parental leave for our first kid in December. 🙌

FYI – these emails are private and only for this list.

Here are the big highlights for October 2025

🎨 Launched our new marketing website

• This refreshes + clarifies our positioning to make it much more obvious what Arrows is and how it’s differentiated.
• Reactions have been incredibly positive, from customers, prospects, and partners.
• We also launched a bunch of new case studies.
• Check it out https://arrows.to/