<aside> 💡 **Here's how I recommend using The Monthly Templates:

Create a page in Notion (or a folder in Google Drive) and save these templates as you receive them each month.

Try them out and gauge how they perform against your previous writing.

Remember: Using templates doesn't guarantee success.

It just gives you a better chance of improving engagement if you're laser-focused on building your brand around one specific topic.

See you in 30 days. Happy writing.

→ You can manage your subscription by logging into my website here.

→ You purchase my ContentOS course here to learn more about templates.

</aside>

February Bonus Video

In this video, I want to show you how to use these templates + a simple content matrix to riff and create 10-20 pieces of content every month when you get these templates!

Tip: You can speed the video up in the bottom right corner! (Move from 1x to 1.5x)

https://www.loom.com/share/49018c3b4f6541ea9120a604259242c3

This month’s templates are all about short Tweets using wordplay to get engagement.

Twitter’s algorithm has been all over the place recently, and I’ve found that leveraging short, one-liners that are heavy on wordplay has helped my engagement out quite a bit during this time.

So, here are 5 short, wordplay Tweets that you can test out for yourself.

📃 Template #1

Why it works:

This type of wordplay is very simple. You take something everyone is guilty of doing (myself included) and publicly call them out in a humorous (not mean) way. If you pull this off, you’ll get a lot of funny responses about “feeling called out” or that “You must be in my mind”. It works because everyone does it and therefore they stop to laugh at themselves.

The Template: