For: Common situations and how to handle them | Last Updated: May 2026
This page captures common situations a Toolkit Manager will encounter and how to handle them. Add to it as new situations come up.
A seller asks me a legal question.
Defer. We don't give legal advice. Refer them to their attorney, or offer a referral if they don't have one. Eric can help with questions - feel free to send them to him for help.
A seller is unhappy with marketing performance ("no buyers").
Normally toolkit listings are listing that are not doing very well financials: losing money or not very profitable. These types of business are more difficult to sell and are not super attractive to potential buyers.
Action Items:
-Double check all the business for sale ads are up to date and working properly.
-See if its appropriate to post social media ads, run a bizbuysell email blast, run a internal buyer email blast.
-See if a price reduction is appropriate
Seller hasn't sent monthly P&L for several months.
Send a friendly reminder; explain that current financials drive buyer confidence. Escalate to Eric if the seller is consistently unresponsive.
Seller wants to switch from confidential to branded (or vice versa).
First switch is free. Coordinate with Admin Team to update ad copy and listing details. Communicate the change to current buyers if applicable.
Switching to a different type requires a new set of ad copy, which takes time so that we why the first one is free.
Seller wants to break their agreement / end early.
Escalate to Eric. This is very rare, but we are typically okay with this because we do not charge any commission on the deal.
Seller hasn't responded to Yvonne's forwarded buyer profile (even after the 3-day follow-up).