Big data has 5 aspects that describe them, those aspect describe Big data speciality. So, here are the 5Vs : Volume : Because of his big volume of data(over 1 Exabyte, 1 Exabyte is 1024 Petabytes or 1,073,741,824 Gigabytes), it could load massive amount of data, for example social media(load for content), financial transactions(financial saving data ) and sensor data(keep in mind the user data) Velocity : Big data velocity is very fast until it was called real time tracking. It could show the most newest change in the data. For example, GPS that being used by Amap. It could track how far the users go and where they are. Variety : It capable to receive different types of data, such as text, image, video, audio, logs and others. This was prooved by cloud that could upload a lot of different data Veracity : Veracity is about confirming the things right or not, in this case big data was capable to confirming the valid data. For example, by checking did the data is available or not. If the data is not available it could said the data is false. Value : Decide the decision by researching often used or compatible data, for example when recomending products to the users(online marketplace like TaoBao or PinDuoDuo)