As the pace of industrial change accelerates, forward-thinking organizations are developing capabilities to respond in real-time. They empower employees throughout the organization to test, learn, and iterate rapidly. Decentralized workflows, backed by clear and proven principles, enable organizations to take smart action far quicker than command-and-control bureaucracies.

The most innovative teams in the world use our on-demand insights platform, so we have a front row seat to best-in-class processes and capabilities. From our observations and applied experience, here are the necessary experimentation principles for company culture and operations.