Welcome to the show! It has been wild bringing the podcast online, and seeing the growth on various platforms! It is crazy to see hundreds of people listening to the podcast and getting involved! I do want to take a moment and talk about YouTube! Take a minute and subscribe there as the hope is to use that as one of the mediums for monetization! We are actively looking for sponsors, but that will come with time, but YOU can be part of the solution right now, and like, follow, and rate on Google Podcasts, Apple Podcasts, and Spotify, and then hopping over to the YouTube channel linked in the podcast's description, and drop a subscribe, and ring that bell! Let's build a community! There is so much that I hope to accomplish here, and better equipment, and better ability to produce will certainly help!
With that shameless plug let's DIVE IN! Our topic this week is UI vs UX. We are going to talk about what each one is, and why they are important, and what they mean to you, and the users that are touching your applications hands-on!
The “UI” in UI design stands for “user interface.” The user interface is the graphical layout of an application. It consists of the buttons users click on, the text they read, the images, sliders, text entry fields, and all the rest of the items the user interacts with. This includes screen layout, transitions, interface animations, and every single micro-interaction.
Source: UXPlanet
“UX” stands for “user experience.” A user’s experience of the app is determined by how they interact with it. Is the experience smooth and intuitive or clunky and confusing? Does navigating the app feel logical or does it feel arbitrary? Does interacting with the app give people the sense that they’re efficiently accomplishing the tasks they set out to achieve or does it feel like a struggle? User experience is determined by how easy or difficult it is to interact with the user interface elements that the UI designers have created.
Source: UXPlanet
UI is your skin. It is your presenting a graphically pretty, appealing interface for a user to use. It is going to either entice the people that land on the webpage or application or drive them off. Your UI is almost a critical component as the functionality. If it is ugly they will not want to use it.
Think of your UI like your trim package, and paint on your car. If it is a hideous color, or if the interior and trim pieces look like cheap garbage people are not going to want to ride in your car. If we are honest people would not get in a yellow taxi other than the fact that the yellow color is symbolic of a taxi in the first place. That is why taxi drivers and owners are changing the colors, and now with Uber and Lyft being a thing you see a lot more neutral colors, blacks, greys, beiges. You see more colors, and it's an awesome thing. The indicator has changed to a tiny sticker in your windshield or back windshield. Still, though you have different tiers of rides. You can get a base ride, and a luxury ride. If you order a luxury ride are you going to get into a pinto? No. You are going to tell them that you ordered the luxury ride, and wait for your ride to show up.
Same deal. If your site or application looks like it got hit with the ugly stick people are going to focus on getting the same functionality on a more attractive site/app.
User Interface Design is one of the reasons that your website will start to see an influx in traffic. It draws people in and keeps them there. It is what makes people recommend your site and become loyal customers. Regardless of what anyone says, it should never be overlooked. One thing that takes people by surprise is how big of an impact even the smallest adjustments in UI Design can have. For instance, did you know that the shape of a button could determine whether or not someone knows how to accomplish a task? It is a crazy phenomenon to think about, but it’s true. People have certain instincts based on visual details that play into how they interact with a website and web and software development companies need to take these into consideration. The design speaks to people and should be taken seriously if you want to be successful In addition to basic design changes like shapes of buttons and color schemes, chances are people won’t stay on your site if it’s difficult to interact with. When people visit your website, their user experience should be one of your top priorities. When people have a good experience on your site, the conversion rates are higher and they tend to tell more people about it. This means more chances to get your sales up and even higher opportunities to grow your customer base. When people have a bad experience on your site, the chances of your product or company being rejected increase exponentially. This is especially true if you rely on Internet marketing to get in touch with most of your target audience. Simply put, UI Design is important because without it you’d probably have to resort to printing flyers and making cold calls. People make snap judgments and when they visit your site, they’d rather spend 30 seconds opening a new site than meddling around on a difficult one. If your customer base finds your website too complicated, confusing, or difficult to use/navigate, and otherwise extraordinary products can easily fail. People want to be able to understand things easily, which is why most physical products can be figured out without digging through a 1,000-page manual. Making your site’s UI Design understandable without a manual is the difference between complete success and a potentially discouraging failure. Simply put, User Interface Design is important because it can make or break your customer base. It creates fewer problems, increases user involvement, perfects functionality, and creates a strong link between your customers and your website.
Source: [Plego](https://www.plego.com/blog/importance-user-interface-design/#:~:text=Simply put%2C User Interface Design,your customers and your website.)