
π§βπ» Role: Lead Product Designer
π Context: NextRoad Engineering supports road asset managers (municipalities, departments, freeways, airports, etc.), enabling them to better qualify the state of health of an infrastructure and understand its evolution in the coming years.
π― Mission: To design a web platform that enables customers to monitor the condition of their road network by making the results of field investigations available and, among other things, to interact with specialist engineers in order to plan the necessary actions.
π Tasks: Site survey, scoping, composition of the project team in collaboration with the P.O., implementation of the UX approach, introduction of employees to the basic principles of UX. Creation of proto-personas, user paths, prioritization of POC functionalities. Workshop facilitation, sketching, wireframes, prototyping. Setting up the basics of the Design System, supervising the UI designer...

NextRoad Engineering supports road asset managers, enabling them to better qualify the state of health of an infrastructure and understand its evolution in the coming years. To achieve this, they decided to design the "Maorie" web platform *(Computer-Aided Management of Networks, Infrastructures and the Environment).*Maorie's objective is to enable its customers to monitor the condition of their road network by providing the results of field investigations and allowing them to interact with specialized engineers to plan the necessary actions.
As Lead Product Designer, I worked closely with Julie Maignol, R&D Manager and Mission PO, to design the POC and beta of the platform. We started with an analysis to understand the needs and expectations of our target customers. We then put together a team comprising 2 front-end developers, 1 back-end developer, 1 PO, 1 junior UI, 1 junior DA, and myself as Lead Product Designer to implement the mission.
We adopted an approach where the user experience was at the center of all our design decisions. We created proto-personas to understand Maorie's future users and include them in all stages of the design. We also designed pathways to determine the tasks users wanted to accomplish with Maorie. We prioritized features according to their relevance to NextRoad Engineering's target audience and business objectives.