***For weekly lecture slides and HW submission go to Spring 2023 Syllabus below.

Feedback and absences send to mayachawla@berkeley.edu

An exploration of what branding is and how it works, through the eyes of a designer. *

*Check out more previous student work on our Instagram ↗

<aside> 🖼️ DES INV 198

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<aside> 🏫 Jacobs Room 10

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<aside> ✏️ 2 Units P/NP

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<aside> 🕕 Wed 6:30-8PM PST

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About the DeCal

The Decal is a graphic design class, with an emphasis on branding. Over the semester, each student will come up with a brand concept for a company/business that's imaginary or real.

Students will cultivate skills of conceptualizing and visualizing, and learn the basic skills of graphic design as a means to make those ideas a reality. They will also learn about branding, and how to use graphic design tools such as Adobe Photoshop, Illustrator and Figma.

Students walk away with a branding project they can add to their portfolio. Check out Fall 2020's and Spring 2020's works!

APPLY HERE

Local Transit, by Chenghao Meng, FA'20

La Roue, by Tucker Beachem, FA'20

Audit Now!

APPLICATIONS ARE OPEN, but you can still audit our class if preferred! Request previous recorded lectures and homework feedback by emailing mayachawla@berkeley.edu.

Syllabus

Our syllabus is constantly evolving and being updated as we teach it. Feel free to look at past semesters' works!

noods*, by Zoe Young, FA'20*

FAQs

Tazza*, by Michelle Hernandez, FA'20*

Does this course require experience in graphic design?
How is lecture structured?
Will class be recorded?
What are the assignments like?
How do I pass this class?
What can I gain from this course?
Can I audit the class?

Instructors & Teaching Assistants

Meet the team!