May 2020 / Crumbs / Product Design / UX Research

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Challenge

How might we make baking at home an easier experience?

Result

Designed an app with a seamless user experience, making the process of baking as enjoyable as the experience of eating the cake


Company

Personal Project


My Role

UX Research & Product Design


Timeline

April 2020 - May 2020


Background

Crumbs is a baking app that makes it easy to bake at home.

The goal of the Crumbs app is to help hobby bakers bake better at home with easy-to-follow recipes & helpful app features like personalized recommendations, quick filters based on difficulty, time, utensils, etc., hands-free modes, how-to guides, built-in timer & conversation scales, easy substitutes of ingredients, and an easy ordering system.


Problem Space

Most cooking apps are just a mobile-friendly version of a cookbook.

Apart from the fact that there is no dedicated baking recipe app in the market right now, I found that many cooking apps have the following issues: