Hello! This is a test task for our future producer.

We will look not only at the content, but also at the way it is designed and presented, because you will have to present your ideas, estimates and timings to our partners.

When completing a task, we recommend downloading our app to get acquainted with our communication style. The app can be found in the store as “amma pregnancy tracker”. You can also use our Mediakits:

amma Mediakit WW ENG 2023_compressed.pdf - https://drive.google.com/file/d/126j7NfVJRxY44lC4-Ix_GM0CgYT4iLdW/view?usp=sharing

amma Mediakit Special Formats ENG 2023_compressed.pdf - https://drive.google.com/file/d/1G3mFaqnDVKZElsuVGtDT5KlfpyOqL7gH/view?usp=sharing

Task #1

Attach links to

• three of your favorite special projects (preferably relatively recent ones),
• three of your favorite commercials,
• three examples of cool text/photo/graphic communication from a brand of your choice.

Explain in one or two sentences why you chose each one.

Task #2

An incoming request was received from a brand of vitamins for children up to one year old:

<aside> 📎 Our product is the only vitamin complex with calcium and vitamin D that can be given to children from birth. A child needs calcium for proper growth, full formation and development of bones, teeth, muscles and nervous system. Vitamin D helps calcium to be absorbed more efficiently.

The task is to tell an audience of pregnant women about it in some non-standard format.

We would like to stay within the budget of 15 000 USD including taxes.

</aside>

1. Propose an idea for a co-branded special project (amma and this brand).
2. Calculate the cost estimate of the project.
3. Select a couple of options for contractors with whom you would like to do such a project.

Task #3