Here are 50 prompts for Competitor Analysis with placeholders for business, persona, USP, and challenges information:
Identify the top 5 competitors for <business> and analyse their market share, pricing strategies, and target audience.
Compare the unique selling proposition (USP) of <business> with <USP> against the USPs of its main competitors. Identify areas where <business> has a competitive advantage and where it may be lacking.
Analyse the marketing strategies employed by <business>'s competitors, focusing on their content marketing, social media presence, and advertising campaigns. Identify best practices and areas for improvement for <business>.
Evaluate the customer service and support offered by <business>'s competitors. Compare it to the experience provided by <business> and identify opportunities to differentiate based on <USP>.
Conduct a SWOT analysis for <business> and its top 3 competitors, considering their strengths, weaknesses, opportunities, and threats in the market.
Analyse the online reviews and customer feedback for <business>'s competitors. Identify common praise and complaints and compare them to feedback received by <business>.
Research the target audience of <business>'s competitors and create buyer personas. Compare these personas to <persona> and identify any gaps or opportunities for <business> to better serve its target market.
Evaluate the website user experience and design of <business>'s competitors. Identify best practices and areas where <business> can improve its online presence to better showcase its <USP>.
Analyse the pricing strategies of <business>'s competitors and compare them to <business>'s pricing. Identify opportunities for <business> to adjust its pricing or bundle products/services to remain competitive.
Research the partnerships and collaborations of <business>'s competitors. Identify potential partnership opportunities for <business> that align with its <USP> and target audience.
Evaluate the content strategy of <business>'s competitors, including their blog posts, videos, podcasts, and other resources. Identify gaps in their content that <business> can fill to attract and engage <persona>.
Analyse the social media presence and engagement of <business>'s competitors. Identify the platforms they are most active on and the type of content that resonates with their audience. Compare this to <business>'s social media strategy and identify areas for improvement.
Research the email marketing campaigns of <business>'s competitors. Analyse their frequency, content, and calls-to-action. Identify best practices that <business> can adopt to better nurture and convert leads.
Evaluate the mobile-friendliness and responsiveness of <business>'s competitors' websites. Identify areas where <business> can improve its mobile user experience to better serve <persona>.
Analyse the search engine optimization (SEO) strategies of <business>'s competitors. Identify the keywords they are targeting and their backlink profiles. Compare this to <business>'s SEO efforts and identify opportunities for improvement.
Research the thought leadership and industry expertise demonstrated by <business>'s competitors. Identify opportunities for <business> to showcase its <USP> and establish itself as a leader in the industry.
Evaluate the customer loyalty programs offered by <business>'s competitors. Identify the incentives and rewards they provide and compare them to <business>'s loyalty program. Identify areas for improvement to better retain <persona>.
Analyse the international presence and localization efforts of <business>'s competitors. Identify opportunities for <business> to expand its reach and better serve customers in different regions.