<aside> 🤔 How this document should be used? A communications plan outlines the approach and content to share communications across the product organization to inform stakeholders about the program, share resources, and enable change management.

When does this come into play? The communications plan outlined below should be defined and socialized throughout the program: at the start of the implementation to introduce the program, throughout the implementation to update stakeholders about the program, and post-implementation to reinforce adoption.

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Enablement Program Communications Plan

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INFORM

Program Introduction

Program Onboarding Update

One-sheet

INSPIRE

Maker Enablement Session Overview

Maker Post-Enablement

Contributor Enablement Session Overview

Contributor Post-Enablement

ENGAGE

Rewards & Recognition