❌ Don't Do This:

• Target 1st or 3rd degree connections
• Send generic connection requests
• Start selling immediately after connecting
• Use obviously templated messages
• Ignore people after they connect

✅ Do This Instead:

• ONLY target second-degree connections
• Personalize every connection request
• Build relationships for months before any business talk
• Make messages sound natural and conversational
• Consistently engage with your new network