What it will look like: Outbound Cadence

The framework I’ll recommend will be multi-channel. Email + phone will be the primary mediums for communication, but I’d recommend sprinkling in social selling too.

Research shows that on average it takes about 6 touches to generate 1 conversation but most people stop after 3 touches. The outreach skeleton I’ll create will be 12 touchpoints over 15 days.

For example: Day 1 = Email Day 2 = Call Day 3 = Email….

How it works: Share Messaging Sequences

Email Sequences: I’ll share 3 email sequences specific to Your Company ICP and problems you solve.

What you get: Each sequence based on lead type

• New Prospects - Cold outreach to people who've never interacted with you or your company
• Warm Leads/Engaged Non-Buyers - People who responded, engaged, or showed interest but haven't purchased yet
• Cold Prospects (Round 2) - People who went through the initial cold sequence but never responded - re-engaging after time has passed

These emails can either be fully templated or partially templated with the option for personalization. I would recommend you personalize at least the first email.

Deliverables: Shared Google doc for outbound GTM skeleton - 10 steps over 15 days 3 email sequences specific to [Your Company] ICP + buyer personas

Investment Fee: $2,750

To work with me, please fill out the form here. (Takes 45 seconds)