- Overview
- Client: Sketch
- Objective: Amplify content reach and engagement through short-form platforms
- Budget: $4,863.45
- Timeline: 14 Days
- Payment Model: $1 per 1,000 views
- Total Paid Out: $4,863.45
- Content Type: Gaming highlights, lifestyle snippets, viral challenges
- Strategy
- Selected high-performing clippers with expertise in gaming and lifestyle content
- Provided exclusive content packs and clear creative direction
- Deployed clips across TikTok, YouTube Shorts, and Instagram Reels
- Implemented a pay-per-view model to incentivize high-quality output
- Monitored performance metrics daily to optimize content distribution
- Timeline Highlights
- Day 1–2: Onboarded creators and distributed content assets
- Day 3–5: Initial clips posted; early traction observed
- Day 6–10: Viral momentum built; multiple clips surpassed 1M views
- Day 11–14: Campaign concluded with 13M+ total views; $4,863.45 paid out to creators