The vast majority of this material is original work created by Pava LaPere and Kevin Carter, drawn on their lived entrepreneurial experiences and presentations that were given to previous FastForward U accelerator participants.

Some of the material in the Spark Virtual Curriculum - especially images and diret quotes - were drawn from specific sources. This section contains all of that cited material.

There are also various links embedded within the document that link to further readings. As those sources were not drawn upon directly, they are not cited here.

Citation Table of Contents

Early Venture Basics

1. AZ Quotes. https://www.azquotes.com/quote/717521
2. Lauren R. Bass. https://laurenrbass.com/blog/5-phases-of-the-startup-lifecycle-morgan-brown
3. The Lean Startup by Eric Ries. http://theleanstartup.com/book
4. Sacha Chua. https://sachachua.com/blog/sketchnotes/
5. Paul Taylor. https://paulitaylor.com/2017/03/03/know-your-customers-just-never-ask-them-what-they-want/
6. Greenice. https://greenice.net/type-mvp-right-startup/
7. ANODA. https://anoda.mobi/blog/what-is-minimum-viable-product-and-how-to-build-it-right/
8. Cudedesign. https://www.cudedesign.co.uk/blog/approaching-intimidating-projects-using-the-skateboard-development-methodology
9. Strategyzer. https://www.strategyzer.com/canvas/business-model-canvas

Market Research & Customer Discovery

1. Toptal. https://www.toptal.com/finance/market-sizing/total-addressable-market-example
2. Kingscrowd. https://www.kingscrowd.com/understanding-market-size/
3. Emailmonday. https://www.emailmonday.com/smart-email-marketing-segmentation-the-art-of/
4. Ideatogrowth. https://ideatogrowth.com/6-pitch-deck-competition-slide
5. Harry Alford, Medium. https://medium.com/humble-ventures/the-one-slide-i-rarely-see-in-pitch-decks-ed4e99563eb1
6. Inspirationfeed. https://inspirationfeed.com/50-inspirational-business-and-entrepreneurship-quotes/