Get Trailer PRD

📢One Liner

• Get Trailer → Convert your paid video content into short trailers. Gets more subscribers!
  • Freemium videos (trailer + paywall to watch more) on the go.
  • Substack for videos.
  • SVOD - Subscription video on demand (charges viewers a subscription fee for access to a library of on-demand content).

⚡Problem

• We don't have anything similar to "NY Times" articles (non-members vs members) but for videos - https://www.nytimes.com/2021/06/04/technology/facebook-trump-ban.html.
• Users are not able to get a glimpse of paid videos before committing to it.
• There is no way to show the first 30 secs of the video and add paywall to see the rest of it.
• So the only resort is to create short trailers, host it separately for potential customers, and show the whole video if its a member. This whole process is time consuming!

✅ Solution

• Get a glimpse of video through trailer/clip before users paying for the membership/subscription.
• Automate the trailer creation and membership only access process -
  • Just share YouTube/Vimeo/Wistia link and we will create trailers from it. You do not have to upload video on our platform at all.
  • We are platform agnostic and welcome every player out there
  • We create trailers that are not linked to the original video. This way only people who pay for the subscription get access to the premium video.

❓Define the Why

• Currently there is no solution out there that helps you quickly and automatically create 30 sec trailer of your video and also at the same time add a paywall so that only members can watch the whole video.
  • This is helpful to quickly convert any of your video content available anywhere to a member-only exclusive content on your website without having to go through the hassle and creating one from scratch.
• Video on demand market TAM was $53.96B in 2019 and its compound annual growth rate (CAGR) is 14.8% (Source)

👮 Alternatives/Current State of the Market

<aside> ℹ️ - What is your target market/group/users using right now for this problem?

• What is lacking in those solutions?

</aside>

• Target users - Online courses and Bootcamps

• YouTube has trailers and paywall for movies but not for all videos (YouTube call to action (buy/rent) for movies after the user has seen the trailer)

  https://www.youtube.com/watch?v=6Ni3g-0N-QQ

• There are standalone platforms like https://www.uscreen.tv/on-demand-demo/ and https://inplayer.com/ which provides paywall features but they don't provide trailers and you need to host your videos on their platform.