This brief aims to challenge your blue sky thinking approach as a UX/UI designer

What is it? Choose a Fast-food delivery service app of your choice and create a revised app with the intention of utilising social capabilities and enhancements to the app. The app needs to be easy to use and engaging, think about hardware enabled features like geo-location services, NFC, Bluetooth etc, as ways to enhance the apps capabilities.

Who is it for? For Generation Z/Millennial product users, looking for the cool and interesting audiences. The app must draw friends and admirers to the platform as well. Also this app needs to cater for all user demographics that require food.

What should it achieve?

• A product that blends current tech and is extensible for added features as time goes on.
• A digital space that merges two needs, social interaction without physical interaction and basic expectations for fast-food .
• Encouraged continued access, ie. similar to twitter, IG, etc.
• A secure platform to push out marketing material for events and promos.
• Increase in sales for all meals
• Less enquires calls for the contact centre
• Encouraged referrals to friends and family members
• A functional app that compiles with UX methodologies

Timeline: 2 weeks.

Deliverables:

• 3 pages: home page and a minimum of 2 other pages of your choose.