π Hi! I'm Sakshi, a Web3 marketing & growth strategist with experience across DeFi, gaming, and exchange ecosystems.
Below are campaign case studies where I designed and led acquisition loops, community engagement strategies, and trading activations. All metrics are from real execution across Showdown Gaming and RFX Exchange.
Barter Collab with Influencers & exploring fun & unique way to promote the platform
π― Goal: Acquire users for testing the platform, creating content through influencers, fun streamer based activity
π Strategy:
- Onboarded 20 mid-sized influencers (1Kβ2K avg viewers).
- Let their live viewers join matches with the streamer on our platform.
- Hosted small weekend tournaments where winners got pizza (funded by us).
- Created referral bonuses and engagement incentives to build trust with their audiences.
π Results:
- 3,000+ users onboarded in <30 days
- Generated 10K+ views on influencer-led YouTube Shorts and IG Reels
- Filled all game servers during live events (video proof in reel below)
πΉ Highlights:
Russian Geo-Targeted CS2 Campaign
π― Goal: