(Hybrid, Kuala Lumpur or Jakarta)
About Us
AVEA is a pioneering dietary supplement company committed to promoting longevity and wellbeing. Beyond our innovative supplements from our Swiss R&D, we're expanding our reach into the digital health landscape, developing personalised coaching and lifestyle management solutions.
Join us as we shape the emerging longevity space, fostering healthier, longer lives.
As a CRM Manager you will work closely with the Founders and the Marketing team to maintain and grow AVEAs revenue from existing customers.
- Lead the CRM strategy across all lifecycle stages — onboarding, retention, cross-sell, win-back ensuring seamless experiences across email, app, and messaging.
- Own our email marketing operations: segmentation, campaign strategy, automated flows, and A/B testing via Klaviyo (or similar).
- Develop a customer communication roadmap integrating WhatsApp, push notifications, and in-app engagement.
- Plan and execute community engagement campaigns to build long-term relationships with subscribers and app users.
- Collaborate closely with Brand, Performance, and Science teams to align messaging, creative, and educational content.
- Analyze performance data (open rates, LTV, churn, retention, engagement) to continuously improve communication effectiveness.
- Drive personalization and automation to deliver the right message to the right customer at the right time.
- Ensure compliance with GDPR and email marketing best practices.
What we are looking for
- Bachelor's or Master's degree in Business, Economics, Engineering or a related field.
- 1 - 3 years of experience in a similar role, preferably in an D2C or ecommerce focused company
- Strong analytical and problem-solving skills, with a proven ability to manage complex tasks
- High proficiency in CRM tools, especially Klaviyo or similar tools
- Strong user of Microsoft Office, especially Excel; familiarity with data analysis tools and programming languages is a plus
- Exceptional organizational and multitasking skills