💡 Key Innovation

AI Assistant built with Google Gemini handles: • Product queries in real-time • Bilingual support (Estonian + Russian) • Complete product catalog knowledge • Ready for immediate deployment

💰 Budget Impact

Zero-cost AI implementation using Google Gemini free tier No ongoing monthly costs for the client

💰 Budget Impact

Zero-cost AI implementation using Google Gemini free tier No ongoing monthly costs for the client

📋 Executive Summary

Client: Professional beauty brand (Estonia) Challenge: 300+ products, 3 languages, overwhelmed sales team Budget: €0 for AI tools

Solution Delivered: ✅ Custom AI Assistant (Google Gemini) — zero ongoing cost ✅ 47,000-word strategic analysis ✅ Digital ecosystem audit across 5 platforms ✅ Competitive intelligence (10+ competitors) ✅ Prioritized implementation roadmap

Key Results: • Working AI tool handling entire product catalog • Zero-cost implementation • Bilingual support (Estonian + Russian) • Ready for immediate deployment

Timeline: 2 weeks Investment: Strategic consulting + AI implementation

🏢 About the Client

Industry: Professional hair cosmetics

Geography: Estonia

History: 60+ years on the European market

Business size: SME