This document outlines recommended visual assets, product descriptions, and information about Air that employees may use for personal use or when creating a new business profile.

For new business profiles, please consult Megan for final brand review and add then the website to our public profile list. This will help us ensure that our visual design and messaging is correct and up-to-date everywhere online.

Brand Visuals

Logo for profile pictures

Depends on sizing and context, ask lead designer

Colors

https://s3-us-west-2.amazonaws.com/secure.notion-static.com/b991a8b3-b320-4b0b-9a55-accb58ee1d59/Air_Colors.png

Typefaces

https://s3-us-west-2.amazonaws.com/secure.notion-static.com/186c4fce-3523-4c1e-a8ee-6697c668fe34/Screen_Shot_2020-11-11_at_7.03.16_PM.png

Inter.zip

Brand Language

Mission Statement

Make creativity easy, fast, and fun

One line description

A collaborative space for visual work

Social Bio

Bring your team and content together in a space designed for visual work.

Hook + Descriptor

Collaborate creatively! Bring your team and content together in a space designed for visual work.