Branching in Singulate allows you to easily create audience segments on the fly using AI, understand and verify the segment data, and create content for each segment in separate branches.

You can create an unlimited number of segments, for any part of your email.

Branched paragraphs are useful for targeting content to personas and achieving the perfect nuance in your comms to drive higher conversion and engagement.

Sample Use cases for Branching Paragraphs

• Customizing full blocks of newsletter content based on subscription, interest, or behavioral data
• More relevant CTAs, driving higher CTRs
• Opening your email with a more thoughtful tone and message, driving responses
• Segmenting examples, summaries, and takeaways for new releases
• Drop in a relevant “PS.” based on persona type

How it works

Select Branched Paragraphs from the editor to drop one into your content.

Describe audiences in natural language — anything related to the data you have in the list.

Click Generate Audiences.

Singulate will: