• What they do: Enterprise platform for AI phone calls
  • automates both inbound answering and outbound dialing with human-sounding agents. Core motion is an API + dashboard to spin up lines, flows, and analytics.
• Recent momentum: Emerged from stealth Aug 2024 (Series A), then $40M Series B in Feb 2025; total reported funding ~$65M. CEO: Isaiah Granet; YC involvement noted.
• Positioning: “Enterprise” emphasis, with SOC 2 Type II, HIPAA, GDPR, PCI on the trust page/portal.

Video Format Target

• 90-120 seconds finished case study.
• First 20–30 seconds: brief background on Bland AI (what they do, core value prop).
• Remainder: focus on how Bland uses Slash, core use-cases, operational impact, finance improvements.
• Capture significantly more footage than needed so the team can cut down into shorter clips.

Interview Questions / Data Capture Framework

Company Context (Short — for first 20–30 seconds of the video)

• Describe Bland AI’s mission and business in 1–2 sentences.
• What problems does Bland AI solve for customers? (Inbound answering, outbound dialing, verification flows, appointment booking, etc.)
• Approximate scale: number of customers, number of lines, monthly call minutes, or other high-level volume indicators.
• What challenges existed before using Slash as your primary financial infrastructure?

How Bland Uses Slash (Core of the Case Study)