👋 Hello, I'm Becher - a product designer leading design systems at ShopBack. I specialise in design systems and all things technical about making design scalable in organisations.
With more than 7+ years of experience in digital design, I started in ad agencies servicing clients like Microsoft, Unilever and Disney before transiting to UX design with one of the leading utilities companies in Singapore (SPGroup) - leading their product and visual identities. I also spent some time in consulting with Thoughtworks servicing public sector clients.
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💼 Current
Senior Product Designer (Design System) at ShopBack 2022 - PRESENT
⌛ Previous
Experience Designer, Consultant at ThoughtWorks 2021 - 2022
Senior Experience Designer at SP Digital 2018 - 2021
Digital Art Director at Multiple Ad Agencies (MRM//McCann, Cheil Worldwide...) 2012 - 2018
BA Web & Multimedia Design at Teeside University & The One Academy 2007 - 2011
💬 Speaking
Design System Team of One – HaloDesigners Aug 2023
🧳 Others
Teaching Assistant at General Assembly 2019
PSPO I Certification 2019
Creating structure for a shareable design system
GreenUP – Go Green, Earn Rewards
Designing an illustration system for Singapore Leading Utilities Group
Transforming Tengah Counter Experience
Concept for Tengah, Singapore’s first smart and sustainable town.
Concept for Changi Airport Group.
