Branchly is a learning platform designed to support professionals across all fields, with a special focus on freelancers. It offers a personalized experience, allowing users to select their passions and interests, integrating them into their daily routines to make them more structured. Through targeted exercises, Branchly helps develop specific skills, while the community fosters knowledge sharing and experience exchange, creating an environment for growth and learning across various professional domains.
HMW integrate learning in the unstructured daily routines of freelancers in order to help them create a new useful habit and method for their future professional life?
Develop a digital solution that offers freelancers an engaging digital experience, empowering them to acquire and apply the skills necessary to broaden their expertise in new fields.
In an increasingly fast-paced world, finding time to pursue passions or learn new skills has become a challenge, often leading to unstructured routines. This is especially true for freelancers, who frequently lack a clear daily framework. That’s where our challenge begins: creating Branchly, an app designed to help freelancers develop new skills and seamlessly integrate them into their work, enhancing both productivity and time management.
Starting from our HMW question, we outlined our experience map.
How might we build a learning habit for freelancers who have an unstructured routine in order to be more aware and confident in their skills while facing work challenges?
User: Small impact-driven organisations and freelancers
Goal: Create a more structured routine while enabling the exploration of new topics and the development of new skills.