One of the most asked questions I get is about the gear I use to create.

While I use a professional mirrorless setup, I honestly believe you can capture incredible images with just a phone. Gear is simply a tool to help execute your Style Blueprint. This is the setup I’ve accumulated over the years from running a production studio.

Cameras

• Sony A7IV: My primary workhorse for cinematic car edits and brand work.
• iPhone 17 Pro / 14 Pro: Perfect for raw lifestyle content and "on-the-go" BTS.

Lenses

• 24-70mm f2.8: This lens stays on my camera "all the way!" It is the most versatile focal range for automotive and lifestyle content.
• 16-35mm: My go-to for ultra-wide perspectives and tight interior car shots.

Filters

• CPL (Circular Polarizer): Essential for automotive work. It allows you to cut through glare and unwanted reflections on car paint and glass.
• 1/4 Black Pro Mist: I use this on the front of my lenses to give the image a softer look by blooming the highlights.
• Variable ND Filter: This allows me to keep my shutter speed double my frame rate even in bright daylight.

Rigging & Support

• Suction Cups & Magic Arms: Used for stable, high-speed POV car shots.
• C-Stand with Tripod Head: Essential for super high angles or perfectly stable overhead lifestyle shots.
• SmallRig Tripod: For standard stable shots and long exposures.

Editing

• DaVinci Resolve: Used for all professional color grading and final delivery.