Here's the exact "weird" question:
How are things at {company name}?
Yes, that's it.
https://www.youtube.com/watch?v=AOIYXi11zF8
Why This Question Works When Others Fail
- Pattern Interruption
- Most LinkedIn messages pitch immediately
- Most try to book a meeting
- Most ask for "15 minutes of your time"
- This question feels like a real person checking in
- Psychology Behind It
- Open-ended nature encourages replies
- Feels like a networking event conversation
- Makes prospects comfortable sharing
- No defensive barriers to overcome
- Common Responses You'll Get:
- "Things are good/growing" → Perfect opening to discuss support
- "We're facing challenges" → Natural segue to your solution
- "Not the right person" → They'll often refer you to the right contact
How to Make it Work