Client: BLX Bouldering Club (Sweden) Product Type: Cross-platform mobile app (Android & iOS) Role: UX/UI Designer Team: Me (Designer) + PM + Client Stakeholders Platforms: Mobile apps (Android-first)
BLX is a bouldering gym application that simplifies joining, booking, and entering the club. It offers contactless QR code access, payment, and session management, as well as flexible subscription logic. The goal was to digitize the experience and reduce friction for new and returning members.
👥 Participants
Name / Role | Department | Focus Area |
---|---|---|
John, Co-Founder | Strategy & Sales | Business goals, growth |
Anna, Operations Mgr | Operations | Gym access, schedule flow |
Lisa, Front Desk | Client onboarding | Check-in flow, ticketing |
Max, Support Rep | Support | Edge cases, questions |
❓ Key Questions Asked