🗒️ Project Overview

Client: BLX Bouldering Club (Sweden) Product Type: Cross-platform mobile app (Android & iOS) Role: UX/UI Designer Team: Me (Designer) + PM + Client Stakeholders Platforms: Mobile apps (Android-first)

📄 Intro

BLX is a bouldering gym application that simplifies joining, booking, and entering the club. It offers contactless QR code access, payment, and session management, as well as flexible subscription logic. The goal was to digitize the experience and reduce friction for new and returning members.

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💻 Design Process

  1. Stakeholder Interviews — Defined gym logic, goals, and user behavior
  2. UX Planning — Created flows for all possible session access cases
  3. Wireframing — Android-first low-fidelity flows
  4. UI Design — Minimalist Scandinavian aesthetic
  5. Prototype & Dev Handoff — Figma prototype, UI Kit, flow documentation

👨‍💻Stakeholder Interviews

👥 Participants

Name / Role Department Focus Area
John, Co-Founder Strategy & Sales Business goals, growth
Anna, Operations Mgr Operations Gym access, schedule flow
Lisa, Front Desk Client onboarding Check-in flow, ticketing
Max, Support Rep Support Edge cases, questions

❓ Key Questions Asked

  1. Business & Process: