Step to do

[ ] Read reviews for some apps people use
[ ] Find alternatives for the tools people use
[ ] Find influencers for the audience (tweeter, youtube, Facebook, blogs, etc)
[ ] Check groups on Facebook, forums, Reddit, Discords, LinkedIn, Slack,
[ ] Search for problematic keywords inside the group: what do you use for X, problem, alternatives, cannot find, cannot do, pain, cheaper, save money, simpler, too difficult, don’t want, help, so hard, why is there no X for Y, can’t figure out how to X, how to deal with, recommend me,
[ ] Google trends research
[ ] Comments research for popular topics
[ ] Check offline events topic
[ ] To determine trends the dynamic of communities could be valuable, like subreddit size dynamics, google trends, etc.
[ ] Check competitors mention in public, like Twitter, Slack, and other communities.
[ ] Discover communities for communication:
- [ ] meetup.com/topics

Tools