Attachments: Industry & Market Trends, Competitive Analysis

Online Art sales and Exhibition Industry Trends and Market Analysis:

• The following document includes statistics, charts, and a breakdown of industry trends:
• https://www.artsy.net/article/artsy-editorial-online-art-market-grew-12-2017-key-takeaways-2018-hiscox-report
• Article on the growing trend of art marketplaces and sales outlets:
• https://www.widewalls.ch/the-rise-of-online-art-market/
• Article on the need for integration of art criticism to the exhibition and marketing/sales process:
• http://www.artnowpakistan.com/art-market-trends-art-affairs/
• On requirements necessary for disrupting online art industry:
• https://news.artnet.com/market/talking-galleries-2018-takeaways-1207862

Notes/conclusions: The need and/or value of an improved form of online art criticism and its integration to galleries/platforms is highlighted, and this is the primary focus of our project. The problem of transparency is also one that we are well suited to address as the dataset and user base grows

Competitive Landscape (leading comparables by market segment):

1. Leading Artist E-commerce Options: https://artplusmarketing.com/the-15-best-websites-to-sell-art-online-b0ea6fd8ffd5
2. Art News/Blog: https://www.booooooom.com/
3. Digital Gallery/Exhibition Site: http://gallery.azucarmag.com/
4. Art Marketplaces:
5. https://www.artmajeur.com/en/https://bluethumb.com.au/Gallery/Marketplace: https://www.saatchiart.com

Notes/conclusions: Competitors tend to focus on painting and photography and ignore a large demand for sales outlets for other genres. Our platform is uniquely positioned to fill this niche gap because of our support for alternative genres and integrated database. The platform also has the potential for providing new marketing opportunities for typical art genres as well through its focus on art criticism.