If I were just beginning on Twitter, here's what I would tell myself:

1. Zoom Out

You're realistically going to be tweeting for a long time.

Why bother about 1 tweet that didn't perform well,

When you're gonna tweet tens of thousands of times anyway?

2. Be Consistent to Heal Engagement

Most people's engagement is f*cked.

Why?

Because they're not consistent.

If you like long form content, do long form content.

https://ci6.googleusercontent.com/proxy/jCX8J8Z_igOzjoi_6jadE7kAiCkYySk70kNvN36wuH3_o2f2pIg7dY23auwZhwzMOVcGA0xia8ZYXpsmK7hxI2qKsf7N8tpxAnIItR9u5lSskF-MkSfnIOXwjEUMt8XQiQcBjw=s0-d-e1-ft#https://embed.filekitcdn.com/e/atxG4bxbSzVhonT65scEso/P2V7mgx1QBsBrG1Rpx3HJ/email

If you like aesthetics and art, do aesthetics and art.

https://ci5.googleusercontent.com/proxy/OryLEHmJAOcXhkMItHlyF9ZQo5tqY6_pKwz-kb9xHm0txIxcMBHaT3zn7P7tvVqUOjfhpHwmIiiHeQahiFR5qxYYvKPr7bHMR8HvDZMFph2jKVafk5FxSuxEDnVi3ir4vTHi0aU=s0-d-e1-ft#https://embed.filekitcdn.com/e/atxG4bxbSzVhonT65scEso/nzDteSBTF56UmXaaoKchMa/email

If you like short, truth-packed tweets, do short, truth packed tweets.