Fractional Marketing Leader for B2B Companies Scaling from $5M to $50M+

Building an effective marketing team is really hard.

I am a B2B marketing expert known for building high-performing, revenue-generating teams at leading SAAS companies.

Now I help series A+ companies to build the GTM strategy, team and campaigns to unlock growth.

I love making complicated things simple and delivering results at pace.

Top reasons why companies engage with me

• They’re not seeing the pipeline results they want and need help identifying what’s broken and how to fix it
• Feeling behind on AI and new marketing tools, and want a pragmatic view on what to adopt, where to focus, and what to ignore
• Their BDR or SDR team is underperforming but they don’t know what good looks like
• Marketing is running but not delivering: lots of activity, but unclear ROI, poor conversion, or a sense that the engine isn’t firing as it should
• Marketing, BDR and Sales aren’t tightly aligned which is impeding results
• Struggling to move up-market and crack into Enterprise Accounts. Need to make Account Based Marketing really work

How I help

Fractional Marketing Leadership

I embed within your team and identify core challenges, build a clear marketing plan, and drive execution. Alongside this, I coach your in-house marketers to elevate their skills, implement best practices, and build long-term capability.

Account-Based Marketing (ABM) & Enterprise GTM Strategy

I design and execute full-funnel ABM programs tailored to enterprise sales cycles—enabling you to penetrate target accounts, accelerate deal velocity, and increase customer lifetime value.