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I was a social media officer for a boutique called Sweet Sunnah Galeri for 5 months. The brand sells dresses for muslimah with distinct service of customized dress tailoring. I ran a giveaway competition for their campaign, which resulted in followers growth from 6,000 to 10,000 followers in 2 weeks.
As a digital marketing specialist for Alifah Clinic, I was in charge in handling their social media and website. My KPI was to mantain the minimum of 1,2 ER (engagement rate) per month on Instagram. The company wanted to create content with high conversion and encourage repeat business among loyal members, thus resulting in contents with promotions, discounts, etc. I also was in charge for their printed A&P design.
I played a role in developing and implementing the organization's social media marketing strategy. Furthermore, I was responsible for creating compelling public relations (PR) and advertising and promotion (A&P) materialsl.
I wear multiple hats in this organization too. I am responsible for the daycare’s social media content, advertising contents, and website content. Furthermore, I built the daycare’s website using WIX.
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I was involved in supporting content production for our clients, which includes creating compelling social media posts tailored to their clients’ needs. Additionally, I am responsible for crafting engaging copy for website articles.