Deploy your self-service business intelligence project with Whaly & Airbyte

Learn how to move your data to a data warehouse with Airbyte, model it, and build a self-service layer with Whaly’s BI platform.

Introduction

Self-service BI is fundamental to a company’s ability to make critical business decisions when it counts. For these decisions to be made in a timely manner, all stakeholders need to have an ongoing pulse on what’s going on in the business.

The challenge with the process of turning raw data into insights is that the end data consumers are Sales reps, CMOs, Heads of Growth, and others - who tend not to come from technical backgrounds, and aren’t responsible for the technical majority of the data process: collection, integration with Airbyte, transformation, and modeling.

As a result, business teams are dependent on data teams for their dashboards and reports. This model isn’t scalable because the data teams end up being a bottleneck, and business teams aren’t autonomous, which could slow business growth.

BI platforms with a self-service layer, like Whaly, empower business teams to serve themselves the analytics they need, when they need it, in a drag & drop interface that’s intuitive to non-technical users.

This is a game-changer because:

How Airbyte and Whaly provide a self-service experience