Key Points:

• This policy applies to both Sellers and Creators participating in Affiliate Marketing on TikTok Shop.

• Sellers and their products must meet qualification criteria to be eligible for Affiliate Marketing programs.

• Creators must meet specific performance and health thresholds to promote affiliate products.

This policy outlines the requirements and eligibility criteria for sellers and creators participating in Affiliate Marketing on TikTok Shop.

Affiliate Marketing

Affiliate Marketing is a commission-based relationship between sellers and the creators promoting their products. Affiliate Marketing offers the following:

• Sellers can engage creators to promote products that qualify for Affiliate Marketing on the seller's behalf. The promoted products are considered "affiliate products".
• Creators can search for a specific seller's affiliate products to promote and earn commission.
• TikTok Shop may recommend a seller's affiliate products to creators for promotion.

Accessing Affiliate Marketing

The **Affiliate Marketing** page can be found in Seller Center. Sellers must consistently meet our affiliate marketing qualification criteria to access Affiliate Marketing and its features.

TikTok Shop reserves the right to restrict user Affiliate Marketing access or remove Affiliate Marketing products if our Affiliate Marketing Qualification Requirements are not met or we reasonably believe that our Seller Terms of Service, the law, or any applicable policies have been violated.

Affiliate Marketing Collaborations

Affiliate Marketing Collaborations are commission plans that sellers can use to engage creators to promote their Affiliate Products. Sellers can choose from one of the following Affiliate Collaborations:

Open Collaboration

• A qualified shop's affiliate products are visible to all affiliate creators.
• Affiliate creators can apply to promote the seller's affiliate products and can promote these products once their application is approved by the seller.

Target Collaboration

• A qualified shop can invite specific affiliate creators to promote their products.
• Affiliate creators who accept a seller's invitation can begin promoting the seller's affiliate products.