🧩 Use Case

Many website visitors leave without taking action. However, some behaviors (e.g., browsing pricing pages, staying over 2 minutes) signal strong interest.

This module tracks visitor actions and automatically alerts your sales team for follow-up — converting silent visitors into leads.

✅ Involved Features

Function Module / Description
Web Page Visit Tracking Monitor which pages visitors browse and for how long
Lead Tracking Pixel Identify returning visitors based on cookies/email hash
Workflow Triggers If a visitor hits key pages, notify the sales team
CRM Auto Logging Log behavior history under CRM contact profile
Real-time Alerts Notify assigned salesperson via email/SMS/in-app

🔁 Automation Flow Diagram

[Visitor lands on website → Page tracking triggered]
    ↓
[Visitor browses pricing page > 60s → Workflow starts]
    ↓
[System identifies visitor via cookie/email hash]
    ↓
[Alert sent to assigned salesperson: “Hot visitor – check behavior”]
    ↓
[CRM updated with page view log → tagged as "engaged"]

💡 Customer Value

🛠 Setup Instructions

  1. Enable tracking scripts on key web pages (install site-wide tag)
  2. Set behavior triggers in Workflow (e.g., time on page, page path)
  3. Create alert email templates: include page info + visitor data