Rule of 3 (this alone changes everything)

Before applying to anything:

• Ask 3 past clients for reviews (even off-Contra → import them)
• DM 3 top profiles you admire and build real relationships
• Create/import 3 solid projects that show outcomes, not features

Credibility is better than cold applications.

Optimize for trust, not talent

Your profile isn’t a résumé. It’s a sales page.

• Clear niche in the headline
• Specific results in the first 2 lines
• Strong CTA (“Book a call / Message me”)

People hire clarity.

Apply less. Win more.

Most people spray proposals. I didn’t.

• Apply only to projects I’m a top 10% fit for
• Customize the first 2–3 lines