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Required Tools

1. Smartlead - Create burner emails, warm them up, send automated cold email campaigns.
2. Lumrid - Verify lead list emails.
3. Apollo Filter to get a list of your ideal clients.
4. Exportapollo - Scrape apollo website to create a CSV of your leads. </aside>

STEP-BY-STEP PROCESS

1. Create a lead list

2. Scrape Leads

3. Verify Emails

4. Keep Leads Organized

5. Create Burner Email Accounts

6. Warm Up Your Burner Emails

7. Create An Email Campaign

Campaign Management

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Frequently Asked Questions

What time of day to Send Emails

How Many Emails to Send

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Email Deliverability Checklist

• [ ] Limit Sending: Max 50 emails/day per inbox, with 20 dedicated to warm-up (Smartlead automates this).
• [ ] Plain Text: Always use plain text emails (no HTML).
• [ ] First Email Content: Avoid links, files, or images in the initial outreach.
• [ ] Personalization: Maximize custom fields and Spintax (Smartlead automates this).
• [ ] Email Verification: Verify all lead emails.
• [ ] Custom Domains: Use dedicated domains (not your main business domain), with no more than 5 inboxes per domain.
• [ ] Warm-up: Warm-up new domains for 2 weeks, gradually increasing volume (Smartlead automates this).
• [ ] DNS Records: Setup SPF, DKIM, DMARC, and rDNS/PTR (Smartlead automates this).
• [ ] Custom Tracking: Set up branded tracking (e.g., track.yourdomain.com).
• [ ] Reputation Monitoring: Regularly check for blacklists and monitor email health (Smartlead automates this).
• [ ] Content: Avoid spammy words and attachments. Keep emails short (50-125 words) and conversational.
• [ ] Clear CTA: Include a single, clear call to action.
• [ ] Engagement: Purge unengaged leads to improve ISP perception.
• [ ] Bounce Rate: Keep below 3%.
• [ ] Domain Lifecycle: Retire heavily used cold email domains every 6-12 months.
• [ ] Human-Like Behavior: Avoid sending mass identical emails simultaneously.
• [ ] Metrics: Track reply rate (target 1-5%). </aside>