Overview Paylink.ng is a payment platform recently launched by remita to help individuals and businesses receive payment through multiple channels by creating a link. The goal of this project was to redesign the landing page and reduce the bounce rate.
Findings / Problem Statements Both new users and old users had similar complains.
<aside> 💡 " Your website had/has little or no information about the product"
<aside> 💡 "We find it difficult to contact the company. We have to go back to social media and lay complains"
<aside> 💡 "I wish I did not have to leave the page to figure things out. Just easily find buttons that will help me out"
<aside> 💡 "That una color sef. its toooo bright. Hian!!!
Old Landing Page