SAIL Lexington Google Ads — Live Dashboard + P1 Deploys + No-Broad-Match Rule (2026-05-17)

Date: 2026-05-17

Status: Complete · 3 P1 changes deployed via API · Notion logged · Skill updated

What was built

Live Cowork artifact sail-lexington-google-ads that calls the Google Ads MCP directly via window.cowork.callMcpTool() on every open and every Refresh. Earlier static snapshot was discarded.

Read tool: mcp__f17b8372-f34f-4cf9-b565-a26180b7a3b4__runScript (one parallel GAQL call pulls 13 datasets in ~1.5s round trip)

Write tools wired into action buttons:

addNegativeKeyword — Search Terms tab + Queue
pauseKeyword — Keywords tab + Queue
removeNegativeKeyword — Negatives tab
updateCampaignBudget — Queue
updateCampaignBidding — Queue
bulkPauseKeywords — Queue (bulk rule enforcement)

Every button shows a confirmation with the exact API tool + args before firing. Successes and failures land in the in-page Deploy Log with timestamps and changeIds.

P1 fixes deployed this session

Action	Tool	Result	changeId
Add kentucky PHRASE negative	addNegativeKeyword	success	74544
Pause personal injury lawyer PHRASE (QS=3, $599 wasted 30d, 12 clicks, 0 conv)	pauseKeyword	success	74545
Switch bidding MAX_CONVERSIONS → MAX_CLICKS (14d to feed algo)	updateCampaignBidding	success	74546

Campaign snapshot (last 30 days, as of 2026-05-17)

Name: a - SAIL - Car Accidents Lexington 2026
Customer: 3813916687 · Campaign: 23759713638
Status: ENABLED · Bidding: MAX_CLICKS (just switched)
Daily budget: $110