Automated weekly Google Ads performance review for Sam Aguiar Injury Lawyers. This session pulled campaign performance data, search term analysis, and wasted spend analysis from the Adspire connector for the SAIL campaign set.
The Adspire data connector only had 3 days of cached data available for this review period.
The most important finding: SAIL - Car Accidents 2026 ($300/day budget) and SAIL - Accidentes (Spanish) 2026 ($75/day budget) both show $0 spend. Only SAIL - Brand Protection 2026 ($25/day budget) is actively spending.
This means the firm's primary paid search campaigns for car accident and Spanish-language leads are effectively offline. The account is running at roughly 2% of its $400/day budgeted capacity.
Action required: Log into ads.google.com and check campaign status, ad approvals, keyword status, bid strategy, location targeting, and ad schedule for both non-spending campaigns.
| Match Type | Keywords | Spend | Conversions | Conv Rate |
|---|---|---|---|---|
| EXACT | 16 | $217.26 | 18 | 12.50% |
| PHRASE | 46 | $5,040.93 | 0 | 0.00% |
| BROAD | 3 | $1,222.57 | 0 | 0.00% |
All 18 conversions came from EXACT match keywords. Phrase ($5,040) and Broad ($1,222) match have produced zero conversions combined.