👉🏻 GET ACCESS to ****your Personal AI Ghostwriter which sound like YOU in your genius moments.

lately, i’ve been analyzing & testing on 1000+ piece of content social media, especially on linkedin, to see what SELLS the best.

my final conclusion comes to: BUILD IN PUBLIC STORIES.

gagan biyani, founder @ maven is the KING to this.

50% of his company’s rev ($25M in earnings) comes from linkedin with nearly $0 marketing spend, which is wild af.

his posts always come with some stories which is freaking engaging to the point that i don’t mind the part he's promoting his products :)

here’s 3 storytelling frameworks that i observe he’s using repeatedly

framework 1: tension-to-synthesis with deeper insight

• starts with a question that taps into audience’s identity and makes them pick a side.
• then go deeper to reveal unexpected consequences most people haven’t thought about.
• finally, end with a balanced solution that makes the reader feel smart and reassured.

why it works:

(1) open with question

audience don’t just think about the question, they see themselves in it. this works especially well with ambitious or self-aware audiences like tech builders, who constantly evaluate their edge.

→ while writing content, try to start with a question or statement that makes your audience ask, “which one am I?” that emotional trigger is what gets them to stop scrolling.

(2) reveal unexpected consequences most people haven’t thought about