<aside> 📘 Made by Sami Valentine. This is a checklist for launching later books in a series. If you're launching your first book or author brand, check out my other list. AT Author Launch List.

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Book Creation

Editing Process

Start after the book is finished.

• [ ] Send to beta readers & wait [2-3 week process)
• [ ] Revise based on feedback
• [ ] Send to copy editor & wait [2-3 week process)
• [ ] Revise based on feedback
• [ ] Send to proofer

Packaging

The preorder page should be finished before the last book is published. Ex. book 6 preorder is set up a week before book 5 releases to catch maximum possible preorders.

• [ ] Write Blurb
• [ ] Make Cover
• [ ] Keywords & categories
• [ ] Set up book preorder on Amazon
• [ ] Write author note and back matter
• [ ] After final proofing, format book in vellum
• [ ] final QA

Marketing

Logistics

Start once the beta reader feedback comes back.

• [ ] Plot a rough release schedule
• [ ] Book newsletter spots or join group promos
• [ ] Arrange swaps with other authors
• [ ] Schedule FB release posts

Updates

Start once there is a preorder link.

• [ ] website and newsletter template with the new book link
• [ ] Add new book to Bookbub & pinterest

Canva Creations

Requires a finished cover to start.

• [ ] Facebook banner
• [ ] Cover reveal graphic
• [ ] FB ads
• [ ] Review memes

ARC Team

Start 2-3 weeks before publication.

• [ ] Upload to storyorigin and booksprout
• [ ] Send StoryOrigin link to ARC team & post to reader group
• [ ] Reminder email to the ones who don't reply right away

Launch Week

• [ ] Schedule email to your newsletter
• [ ] Plot out schedule of newsletter swaps, social media posts, paid promo, etc.
• [ ] Double check manuscript upload on Amazon
• [ ] Email reminder to ARC team about the release date
• [ ] Post to blog
• [ ] Write a thank-you message to post in mailing list and social media
• [ ] Ask ARC readers to add the book to their goodreads lists or share on social media