syn·the·sis (noun): the combination of ideas to form a theory or system.

syn·the·siz·er (noun): An electronic instrument, typically operated by a keyboard, producing a wide variety of sounds by generating and combining signals of different frequencies.

The Triad

Brand Archetype

Conscience Network Effects Map

Social + FinTech

Game Network Effects

Core Reads

FinTech-Enabled Platforms

Real-World Identity

The Network Matrix: Bridges & Identity

Brand Magic


Status Games

Gaming & Global Stablecoins

Explorable Explanations

Evolution of Trust



Actionable Gamification

Toys – Next Big Thing

The Tribal Network Effect (nfx #15)

SaaS Metrics 2.0

4x Games

Why Growth Hacking Is Broken